Warning: You are Losing Money by Not Coaching
As a consultant I try my best to stay on top of trends and technologies that impact either my customers, or my ability to service my customers. This means hours each week dedicated to demos, articles, and research. Demos often turn into conversations with a sales professional, including opportunities for referrals or to partner on projects. A great example would be reviewing a job board. While looking at the features and considering benefits of their product, I also have my